The counterpart video to BC Hydro’s 2026 Spring Campaign. This spot was filmed across multiple locations to ground the Power Smart message in real environments. The spot complements the studio execution by anchoring the message in everyday settings and experiences.
A documentary-style piece created in collaboration with the Leq’á:mel First Nation, sharing perspectives on the cultural significance of water within their community. Developed as part of BC Hydro’s Power Smart for Schools program, the video was designed to support educational content while creating space for an authentic voice to lead the story.
A 30-second broadcast campaign for BC Hydro, developed using a curated mix of archival, stock, and drone footage. The piece shifts away from traditional brand execution, focusing instead on emotion, scale, and the broader story of how energy has shaped British Columbia.
A campaign piece designed to highlight BC Hydro’s Power Smart solutions, including flexible rate options that help customers better manage their electricity use. Working with VFX director Peter Quinn, the spot uses a playful, stylized approach to connect the story through a series of seamless visual transitions.