In retail one of the biggest problems is having enough floor space, especially when it comes to outdoor gear. Finger Food Studios partnered with MEC to launch an immersive and augmented reality (AR) experience. The application leverages assets created using custom-built photogrammetry technology to capture objects of all sizes, in realistic detail, creating an AR experience unlike any other.   

Our team had the pleasure of telling the story of the case study which included filming in Finger Food’s start of the art facility and interviewing CEO’s from both companies.

Our role in the work